Business Intelligence & Analytics
In today's volatile and complex economic environment, comprehensive, credible and actionable insights are essential to decision-making and to optimising business processes for greater efficiency and profitability. A 360-degree view of your customers, prospects, partners, and employees is fundamental to both strategic and tactical decisions. This is the main reason why Business Intelligence (BI) & Analytics applications are crucial to addressing today's challenges and to capitalising on tomorrow's opportunities. These applications are complete, prebuilt business intelligence solutions which integrate data from systems across the enterprise, including customer relationship management, financial, human resources and supply chain to provide a comprehensive, real-time view of enterprise operations.
BI & Analytics applications are complete prebuilt solutions addressing the business intelligence needs of the entire organisation. They contain all the appropriate technology to integrate data from enterprise systems, combine it into an integrated view across the organisation and deliver real-time, actionable insights and intuitive, personalised intelligence dashboards and alerts.
The comprehensive BI & Analytics applications provide hundreds of key performance indicators (KPIs) and pre-built reports delivered in customisable dashboards:
- Marketing Analytics - Improve targeting and segmentation by analysing customer data and behaviours, increase the effectiveness and ROI of marketing budgets and provide actionable insight on marketing KPIs
- Sales Analytics - Improve sales effectiveness and efficiency by providing actionable insights, improve forecasting and budgeting, increase sales performance, revenues and sales-related KPIs and help reduce sales cycles.
- Service Analytics - Optimise efficiency, effectiveness and performance across multiple channels, improve service requests resolution, increase customer satisfaction and retention, measure service KPIs and reduce service costs.
- Employee Analytics - Increase employee productivity and retention, provide deep insights on employee performance and costs, while helping in managing employee compensation.
These BI & Analytics applications run on a mission-critical, performant, scalable, secure, reliable and robust architecture which leverages existing investments in operational and data warehouse systems.
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