Consumer Goods

Our solutions provide an integrated marketing, sales and customer service solution that enables Consumer Goods organisations to manage wholesaler/distributor, customer and consumer relationships throughout the demand chain. With our solutions Consumer Goods manufacturers can:

• Increase trade marketing effectiveness and improve account management
• Reduce costs through the integration of customer-facing and back-office business processes across all touchpoints
• Seize new market opportunities through collaboration across the demand chain
• Build consumer demand and brand loyalty by understanding and anticipating changing consumer preferences

Our solutions are specifically designed to meet the needs of a broad range of consumer goods companies. Based on a proven, configurable, highly-scalable and fully web-based architecture, they provide support for multiple platforms while delivering a high total value of ownership. Industry-specific functionality includes:

• Key Account Management (KAM)
• Order Management
• Brand Management
• Sales Volume Planning (SVP)
• Trade Promotions Management
• Market Development Funds (MDF)
• Deductions Management
• Collaborative Assortment Planning
• Retail Account Management
• Call Center, Consumer Service Line
• Field Service, Asset Management, Preventive Maintenance

More specifically, our solutions for the Consumer Goods environment include the following:

• CRM, PRM, ERM - The full range of front-office Customer/Partner/Employee Relationship Management solutions covering all the communications channels (Call Center, Field, E-mail, Fax, WWW, Correspondence, Shop/Partner, etc.) [more...]
• Sales and Order Lifecycle Management - Sales Force Automation, Opportunity Management, Quote Configuration/Pricing Management, Advisors, Order Management [more...]
• Marketing – Marketing Plans/Programs/Campaigns, Trade Promotions Management, Marketing Resource Management, Multi-channel/Multi-stage Campaign Planning/Management/Execution/Monitoring [more...]
• Collections - Collections and Financial Relationship Management
• Business Intelligence & Analytics - Sales, Service, Marketing, Contact Center, Financial, Employee Analytics and Business Performance Management [more...]
• Call/Contact Centers & CTI - CTI, IVR, Voice Portals
• Service – Customer Service, Trouble Ticketing, Complaint Management, Web Self-Service, Asset Management, Field Service, Service Level Agreements, Preventive Maintenance, Internal/External Helpdesk [more...]
• Data Quality – Enterprise wide Data Quality, Corporate, Consumer and Product data cleansing, Real-time and Batch standardisation, cleansing and deduplication [more...]
• Systems Integration (EAI/SOA) - We help you integrate front-office and back-office systems to reduce errors, build customer satisfaction, and increase revenue assurance through EAI and SOA
• Portals – Corporate, Intranet, Partner and Web Self-Service Portals [more...]
• Content Management – Document and Content Management, Workflow, Collaboration