Pharmaceuticals

Our solution includes the best practices of the Pharmaceuticals industry and more specifically functionality for marketing, field sales, electronic territory management (ETMS) and customer service.
It enables Pharmaceutical companies to capture every customer interaction across multiple channels including field sales, marketing, call centers and the Internet. By integrating all critical customer-facing processes, it ensures that organisations are prepared to maximise customer value, while delivering superior service.

The Pharmaceutical solutions delivers the following functionality:

• Professionals Management (Doctors, Pharmacists, Nurses, Administrators, etc.)
• Account Management (Hospitals, Clinics, Pharmacies, Wholesalers, Group Purchasing Organisations (GPOs), Universities, Associations, etc.)
• Activity & Calendar Management (Call Planning and Reporting, Call Templates)
• Product Management (Product Details, Literature, etc.)
• Medical Education Event Planning (Speakers, Invitees, Participants, Sessions, Expenses, etc.)
• Analysis Charts & Reports linked with IMS data
• Querying, Targeting and List Generation for comprehensive Marketing Management (Planning, Execution, Evaluation, Reporting) linked with Sales Action Plans
• Customer Service & Call Center (Medical inquiries/support, Activity Planning, Telemarketing, Medical Event Planning, etc.)

More specifically, our solutions for the Pharmaceuticals environment include the following:

• CRM, PRM, ERM - The full range of front-office Customer/Partner/Employee Relationship Management solutions covering all the communications channels (Call Center, Field, E-mail, Fax, WWW, Correspondence, Shop/Partner, etc.) [more...]
• Sales and Order Lifecycle Management - Sales Force Automation, Opportunity Management, Quote Configuration/Pricing Management, Advisors, Order Management [more...]
• Marketing – Marketing Plans/Programs/Campaigns, Trade Promotions Management, Marketing Resource Management, Multi-channel/Multi-stage Campaign Planning/Management/Execution/Monitoring [more...]
• Business Intelligence & Analytics - Sales, Service, Marketing, Contact Center, Financial, Employee Analytics and Business Performance Management [more...]
• Collections - Collections and Financial Relationship Management
• Call/Contact Centers & CTI - CTI, IVR, Voice Portals
• Service – Customer Service, Trouble Ticketing, Complaint Management, Web Self-Service, Asset Management, Field Service, Service Level Agreements, Preventive Maintenance, Internal/External Helpdesk [more...]
• Systems Integration (EAI/SOA) - We help you integrate front-office and back-office systems to reduce errors, build customer satisfaction, and increase revenue assurance through EAI and SOA
• Data Quality – Enterprise wide Data Quality, Medical organisation & Professionals data cleansing, Real-time and Batch standardisation, cleansing and deduplication [more...]
• Portals – Corporate, Intranet and Web Self-Service Portals [more...]
• Content Management – Document and Content Management, Workflow, Collaboration